Wooooooo! I’ve been working on this manifesto for entirely too long, but I gotta say it is REALLY FREAKING HARD to nail your brand in one pretty little infographic.
This site has been through a lot of revamps and rebrands.
If any of you have stuck around long enough to remember the PINK theme from back in the day, bless your soul but this website has changed and grown right along with me…which is why I never delete any of my old posts (no matter how embarrassing they are!!) I want you guys to be able to look back and laugh at the stuff I used to care about and the content that I thought the world needed to know.
Trust me, wasn’t a smooth ride to bringing us where we are today!!
BUT, with all of the new content I’m rolling out (looking at you, podcast) I figured it was high time to talk about what this site really is at it’s core. I want you guys to understand what you can expect to read and listen to whenever you click on over here.
At heart, I am a PR girl and social media strategist.
That is what I’m good at, and that’s what I enjoy doing.
So, content here is now going to reflect that because if you have ever made the mistake of asking me in person about my work…well, I’m sure you were regaled for hours on end about influencer marketing and the Instagram algorithm. Sorry!
Of course, while that’s the overarching content theme you’ll find here (from the Beyond the Branding: Interviews with Influencers podcast to blog posts) I promise that all parts of my effing weird personality will be woven in to everything I upload…because we can’t be all work and no play, right?
Who is Victoria Sneden?
Strong, Powerful, No-Bullshit, Inspiring
I feel like this intro goes without saying. If you’ve ever met me, you’ll know that I strive to have a strong & powerful presence both in business and in life. I firmly believe that if you want something, you gotta go get it…and I absolutely hate bullshit. What a waste of time!!!
Life is Funny;
Find the Humor in Every Situation
Ain’t that the truth? Life is funny, but don’t let the bad stuff get you down. If you’re in the PR industry yourself and you don’t land that piece you pitched PERFECTLY, that’s a-okay. Keep on, keepin’ on. That bit of advice transcends industries, I’m here to share how to look at things in a HUMOROUS light.
Strive to Live a Life of Balance, and of Give- and- Take
This. This is so important. You’re gonna run yourself into the ground if you’re all work and no play. You can’t be all in on something and let something else fall through the cracks. Strive to live a life of BALANCE, where you have your cake and eat it too…ya know?
Real: Real Struggles, Real Triumphs, Real Mistakes
Guys, I’m not here to act like an expert. I’m not here to act like I’m perfect. I’m here to share what I’ve learned along the way…the good, the bad, and the ugly. I need you all to understand that everything I put up here and talk about on the podcast is anecdotal. Take my advice with a grain of salt, but trust me…If I can make a mistake and tell you about it, to spare YOU the embarrassment? I’ll do it in a heartbeat!!
Stay Hungry & Respect the Hustle
Words to live by. I firmly believe if you want something, you gotta go get it. And if you want to be successful? Sleep and socializing should hit the back burner until you’re in a place where you’re happy with your results.
Don’t Accept “No” as an Answer, There’s No Such Thing as “Can’t”
Self- explanatory. See above comment!!
Self-care Sunday is the Most Important Day of the Week
Like I said, life requires balance of some type and I LIVE for the Sundays where I can just kick back and relax, without staring at a computer screen all day. Try it!
Relationships Trump Everything In Life; You’re Only as Good as the People You Surround Yourself With
I firmly believe that a large part of you is defined by the company you keep. Keep your relationships strong and don’t be afraid to edit if you have a negative personality keeping you from achieving your dreams.
Live to Eat; Don’t Eat to Live
Okay, this is a little bit of a weird one to throw in here but take it with a grain of salt (ha!) What I mean is that you should live and breathe your passion. It shouldn’t feel like work. Don’t live for the bursts of happiness you get that happen once in a blue moon while hating your everyday….you know?
Be Your Own PR Person; You Know Yourself & Your Brand Best
I can’t emphasize this enough. You gotta learn to sell yourself people, it doesn’t matter what your day job is…learn to brand yourself appropriately and opportunities will arrive tenfold. I’m here to show you how to do that!
And that’s all she wrote folks, get ready for a ~wild~ ride!!!