Caption This…Get Your Instagram Caption Game on Lock

I have such a soft spot in my heart for Instagram and for creating bomb IG captions. It really is probably my favorite social media platform out of the lot (R.I.P Vine, miss you every day boo.) The interface is so easy! I love the human element that comes with Instagram Stories, and I even can […]

August 27, 2018

Social Media Management

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Help Me, I’m Poor…& Need Photo Props

Photo props can 100% be a creep expense that you DO NOT ANTICIPATE when shooting content for social media. Trust me, I should be one to talk after I tracked my spending for budgeting purposes and realized that props are totally my kryptonite. I blew literally $300 at the drop of a hat once, all […]

August 20, 2018

Blog, Social Media Management

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Let’s Create Content {Iphoneographers Welcome}

I freely admit that when I create content, I am an iPhonographer. What is that, you ask? Yerp. That’s not to say that I don’t have decent camera equipment that I can use if I want, but to be quite honest…You don’t really need to invest in that right off-the-bat. I think the most common […]

August 6, 2018

Social Media Management

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PR Girl of the Week: Sarah Brovda #WomanCrushWednesday

Well. Last week’s Woman Crush Wednesday post was certainly a hit. Thanks guys, glad you like meeting the dope people that I get to work with. Clarissa is awesome, right? ICYMI, check out her interview here and her blog here. Trust when I say you don’t want to miss following her on Instagram either. The […]

December 13, 2017

Traditional PR

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Let’s Talk About Disclosure in Public Relations

This is murky territory folks, but ever since I shared this article on my LinkedIn…I’ve been bombarded with questions about morality and how I can stand to work in such a slimy industry. How come disclosure isn’t common practice? Why are big brands able to get away without disclosing practically anything in regards to free/ […]

December 11, 2017

Influencer Marketing, Social Media Management

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PR Girl of the Week: Clarissa Dickinson #WomanCrushWednesday

I think the best part of any industry is the connections that you make as you grow within your career, amiright? I’ve had the pleasure of crossing paths with so many bad-ass public relations practitioners since I started my career as a PR girl, and they all are walking VERY different paths within the industry. […]

December 6, 2017

Traditional PR

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Your Ultimate Public Relations Resource Guide {FREEBIE DOWNLOAD}

Remember last week I said that I had the ultimate resource guide for public relations professionals or wannabes? I was originally going to market this as a list for beginners, or peeps who are looking to break into PR but to be honest? I bet even if you’ve been in the industry for ten thousand […]

December 4, 2017

Influencer Marketing, Social Media Management, Traditional PR

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Tis the Season…Media Gifting Holiday Gift Guide

Wow, say that title ten times fast. I’m sure that’s not a SEO-friendly situation but whatever…it get’s the point across, no? Media gifting. I love media gifting, not going to lie. Which is hilarious, because I’m pretty terrible at giving gifts in real life, but media gifting is so strategic it makes my little public […]

November 27, 2017

Traditional PR

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How to Manage Social Media Accounts Effectively

Social media management. You either love it or hate it, depending on how big your company is and how much time you truly have to dedicate to the process. If you were to ask me? I’m a fan so long as I can plan ahead. The success of social comes with being able to plan […]

November 20, 2017

Social Media Management

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Micro vs. Macro Influencer Business Strategy

With chatter about influencers at an all-time high (if you’ve been around these parts at all, you’ll know I never effing shut up about influencer strategy in general) the age old question always circles back to which influencer type is the best fit for your company. To be honest, a lot factors into this question… […]

November 8, 2017

Influencer Marketing

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